HomeMovieWhat is Martin Scorsese’s Goncharov like? Explaining the legendary Tumblr mob movie that doesn’t exist
: Post Movie
What is Martin Scorsese’s Goncharov like? Explaining the legendary Tumblr mob movie that doesn’t exist
: Post Movie
November 24, 2022
Just yesterday my best friend was talking about how the upcoming Oscars should really honor Goncharov. After all, 2023 marks the fiftieth anniversary of this absolute masterpiece that truly changed the face of its genre. It would be great to gather the cast and dedicate an entire segment of the ceremony to the greatest mob movie ever made.
If only, you know Goncharov they were a real movie. Or better yet, if only Goncharov was a movie to be seen, not one of the greatest, most brilliant and delightful examples of modern mythopoiesis, which is happening a lot now as we speak.
Let’s take a few steps back and summarize Goncharov phenomenon from the very beginning.
Table of Contents
What is Goncharov and how did it start?
As with most fandoms these days, it all goes back to Tumblr and a relatively older post where a user posted a photo of a very strange label that appears on his counterfeit shoes. The label promises Goncharov, a movie “about the Neapolitan mafia”, as “the greatest mafia movie ever made”. The film, we are told, is presented by Martin Scorsese, produced by Domenico Procacci and directed by Matteo JWHJ0715.
This post is from August 2020 but went viral in mid-November this year. Since that time Goncharov evolved into a full-fledged movie with characters, plot, themes, homoerotic overtones, posters, and even a soundtrack, all in five short days.
Together, Tumblr users participated in a massive improv game, drawing inspiration from the actual filmography of Martin Scorsese, and yes, creating a story that now transcends Tumblr and grows into a real and massive internet phenomenon.
What is the plot of this greatest mob movie ever made?
Before we really delve into Goncharov traffic that is spreading across the Internet, let’s all agree on some basic knowledge. There is no real structure in power Goncharovis in nature itself – because this nebulous movie exists in everyone’s minds at the same time and everyone can add their own tidbits to it. Still, there are some plot points that have been widely agreed upon. (These have also been compiled into an ever-evolving Google document so anyone can follow them.)
As the tagline suggests, the plot Goncharov revolves around the Neapolitan mafia. In particular, it focuses on a group of Russian transplants who try to establish their foothold in the city while being trapped in endless cycles of violence – each ultimately lost in the tragedy of their own narrative.
Robert De Niro – Scorsese’s longtime collaborator, although remember Scorsese is not the film’s director – takes on the title role of Goncharov, obsessed with revenge and plagued by the ticking of time, symbolized by the heavy images of the clock that surrounds him all the time. Next to him are his wife Katya Goncharova (née Michailova), played by Cybill Shepherd, and his beloved rival Andrey “The Banker” Daddano, played by Harvey Keitel.
While Goncharov and Andrey carry some of the film’s very present homoerotic overtones, the real hits are Katya Goncharova and the mysterious Sofia she meets while running around the grocery store – during which Sofia drops an apple which Katya picks up, highlighting the snake bracelet she wears. Additionally, Katya is often seen wearing a red dress while Sofia is usually dressed in green. Talk about the visual subtext. Both ships already have quite a bit of history under the ship tags in the Archive of Our Own – with Katya/Sofia beating Goncharov/Andrey around 200 jobs against 160.
Then there’s Mario Ambrosini, played by another longtime Scorsese collaborator, Al Pacino. Mario is a generally melancholic gambling addict who serves as a very cynical comic relief in the film. Finally, let’s not forget the disturbed murderous girl todaybecause of course it has to exist – we’re talking about Tumblr. What would any media piece be without a problematic fave during a murder spree? The one in Goncharov is Joseph “Ice Pick Joe” Morelli, played by John Cazale – Mario’s henchman with a penchant for murdering people by sticking an ice pick in their eye.
Range Goncharov phenomenon
Yes, the plot is vague at best, but that’s the beauty of it. Almost everyone agrees on the main characters, themes, and the fact that there will be some really violent deaths, but pretty much everything else is open to creation. Amazing fan art is popping up as well as character TikToks, gif sets and screenshots from Goncharov scenes. There are uquises that tell you which of the main characters you are – apparently I’m Mariella, doomed by narrative, and I think that’s pretty accurate – and pretty much all the usual transformative content that pops up around a piece of media into fandom spaces . The movie is even on the list mailbox.
And that’s what it does Goncharov so believable and so fascinating. People decided to join the joke collectively by analyzing this non-existent video in the same way we all do with real media. Because we know exactly how to do it – we have been doing it for years.
So, in my humble opinion, something like this Goncharov it could not have gained popularity – or even been created – anywhere but on Tumblr, which has remained perhaps the last truly unbalanced, transformative public space of fandom. Sure, you can create your own Discord server with your friends and stay up all night chatting about anything and everything, but there’s no public space where you can have fandom-only experiences outside of Tumblr.
And it’s not because of Twitter’s demise that this godforsaken website (lovingly!) has resurfaced. No, the timing is undoubtedly a funny coincidence as the Bird app was destroyed before our eyes and everyone ditched ship to reactivate their Tumblr accounts, but Tumblr has always been like that. Take it from someone who has been logging into her blog almost daily for the last sixteen years.
Will be Goncharov ever be a real movie?
So for all those who asked if they could broadcast Goncharov, the answer is no. At least not on Netflix, Prime or any other platform. However, you can definitely open Tumblr and dive into the story-making process.
As for the question of whether the actual film adaptation Goncharov should be done, I definitely have mixed feelings. On the one hand, the fact that Tumblr could bring something like this to life is amazing, and the idea of coming back to talk about a real movie Goncharov in the same spaces of the fandom where his first knowledge was born, he has this delicious circular narrative element that makes him almost worth it.
Beauty on the other Goncharov is that his knowledge is meant to be perpetually expanding and nebulous, accessible to anyone who knows the basics and wants to partake in the pranks. Goncharov he was born with a meta soul and the meta should stay. Perhaps the best way to honor this internet-born phenomenon would be to reference it in other movies and TV shows by joining in the fun. Something like this edition Riverdale stage.
After all, you don’t need to see Goncharov love his characters and themes. Maybe real Goncharov was the mythopoiesis we all had along the way.
(photo credit: Columbia Pictures)
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